Webcam won't show up under lsusb

I'm having troubles hooking up my Hercules webcam to my new beaglebone black. Is there something I need to install on the board to get it to work? On every tutorial it looks like it should just show up when I boot it with it plugged in but it doesn't. I looked and found something that said it was compattable bit it doesn't seem to be.

PLEASE HELP!

Is there any error reported in “dmesg”?